Tag Archives: consultant

Gerlinda Aras of Mirror Image Consultations.

Gerlinda Aras, owner, operator and chief stylist of Mirror Image Consultations. Image provided by Gerlinda.

Welcome back for the third edition of The Paid to Play Podcast released in conjunction with Brazen!

Having a child tends to put a cramp on your ambitions – a stable, secure income from an employer looks more attractive than the unreliable income of a freelancer when you need to feed, clothe and educate your kids.

Cairns local Gerlinda Aras, though, used the impetus of wanting more family time than her day job would allow to create her own business as a style consultant for individuals and clothing store chains. With a little help from family and friends, Gerlinda is now completely self-employed and has no shortage of work!

Listen in to find out how Gerlinda does it – and how I’m applying the lessons I’ve learned from her in my own search to get paid to play!

Styling Her Way to Self-Employment: Gerlinda Aras, Mirror Image Consultations – The Brazen Careerist

As this is cross-posted from the Brazen Careerist web log, I’ve closed all comments on this page. Can you place any comments on the Brazen page linked above, please?

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Podcast Marketing: Tim Reid, Episode 25

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It’s one thing to talk about getting paid to play, and another to turn your play into something that others will want to buy. But getting the word about how great your thing is and how it will help / entertain people? That’s a whole different kind of challenge, especially when you’re just starting out and your marketing budget doesn’t even have a brass razoo.

That’s where Tim Reid, host of the Small Business Big Marketing podcast, comes in. Tim is a longtime marketing guru who quit working for some huge agencies seven years ago to go into business for himself. Not only is each weekly episode a fun chat with a businessperson taking an innovative approach to connecting with his or her customers, it’s also a great advertisement for Tim’s marketing consultant and speaking services!

I have to thank my old mate Marcus Herstik for hipping me to Tim, who is the kind of guy I want to be when I grow up: Confident, relaxed, gracious and great to share one of his famous fireside chats with!

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Episode 20: Catherine Caine, Cash and Joy

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I’ve been reading a lot of small business sites lately. I’ve noticed that there’s something that most of them assume – that you already have a business on the go, a product and / or service ready for sale, and you just need help taking it to “the next level.”

There aren’t anywhere near as many resources for people who want to make a career change, but don’t yet know what the business of their own personal business will be, who aren’t sure what they have that can become a product or service – or simply don’t believe that anyone else could find value in their wildest, deepest, most secret passions.

That’s a niche that Catherine Caine is only too happy to fill.

While she may have started out the way a lot of Internet business folks do – helping folks build websites – her project for the last two years, Cash and Joy, is geared specifically to help you dig past the crap you and others have layered over the top of your passions and get started on finding the people who will pay money for your ideal work.

I call Catherine a consulting motivator (she called me an “ideas explorer” when she had me on her podcast) and in this episode, I talk with Catherine about the process of experimentation that enabled her to build Cash and Joy into her full time vocation!